–Engage

“Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.” - Steve Jobs

The human factor in gadget, Web design | CNET News.com

C|Net tries really hard to get UX, but doesn’t quite. I find this article so interesting. Here is supposedly an org that led the UX experience with its Builder.com conferences in the late 90’s writing an article about UX Design as if no one has ever heard of it before. Well, I guess its news to someone, but what a shame. This article belongs maybe in the Economist, but not a cutting edge Comp Zine like C|Net.

Or worse, this is a sign about how far away UX Design is from being understood by all who need it.

I really can’t believed the author said, “field of so-called human-computer interaction” … That was a bit of a slap and only in the 2nd paragraph.

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