–Engage

“Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.” - Steve Jobs

Comments to my Foundations of IxD article on B&A

Wow! the readers of my article on B&A about the Foundations of IxD have really done a wonderful job of extending and correcting my article. Thanx! Take a look. It is really worth the read.

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