After a debate on the IxDA list, I feel pushed to make this inquiry: (was going to tweet but way too long)
This might sound a bit off-putting, but I’m feeling desperate. Can someone please show me a Goal Directed Design or Contextual Inquiry project (any formal UCD methodology) that has had the same impact as the following products: Amazon, iPhone/iPod/MacOSX, Windows, NetFlix, TiVo, eBay, Craigslist, Google, WikiPedia, Facebook, etc.
Doing usability tests is not enough. I want to see an entire methodology from concept to deployment. If it is just an off research study or usability testing then it is just about philosophy & tool kits and not methodology.
I really hope there is something out there. Leave your comments here please.